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I believe design, at its core, is about precision. It is evoking genuine emotions within the intended audience. This means crafting systems and visuals that not only capture attention but also convey the message effectively. Successful branding is achieved with precision and consistency.

A designer is a craftsman who should not impose personal tastes or goals onto a design. Their focus should always be on the brand and the consumer. It is not simply aesthetics, but delivering messages in the most effective way possible.

I am passionate about creating communicative, well-thought-out, and balanced designs where every element serves a clear and distinct purpose.  

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Additionally, I hold a deep appreciation for humanity's greatest invention: the alphabet. For over a decade, I have been creating custom typography and typefaces. Good typography is the result of selecting the correct typeface, and arranging it in a measured and balanced manner.

Effective typography not only achieves readability but also creates balance, evokes emotions, conveys tone, and establishes a brand's personality

I am dedicated to creating meticulous work that combines precision, creativity, and strategic visual communication to create impactful and meaningful experiences.


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Home






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Contact

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OWD
Katarina Bangata 57 
11642 Stockholm
SWEDEN

oskarwettergrendesign at gmail.com





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Experience

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Oskar Wettergren Design
2014 - Present
Founder / Designer


OWD is a independent design studio that collaborate independently with companies, studios, and agencies. Assisting them in managing and developing their brands with expertise spanning the gaming, advertising, music, and design industries. Focusing on branding and typeface design.

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Mojang Studios
2023 - 2025
Sr. Designer


Mojang is a game studio most famously known for creating Minecraft, the (by far) most sold video game of all time. During a 18-month contract I worked in the Brand Direction team, contributing to a dynamic brand during a pivotal time. My work spanned from, amongst other things, creating the wordmark for Minecraft Experience to art direction of the new key art, all together with brilliant collegues.


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Rithuset
2017
Designer

Rithuset is a prestigious illustration agency in Sweden that represents a pool of talent. Working together with letter artist Martin Schmetzer, I had the opportunity to work on various design aspects touching his assignment for Åbro Bryggeri’s line of beers Bryggmästarens. 


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Universal Music Stockholm
2013 - 14
Creative Director / Art Director

Universal Music is a globally renowned record company that includes a range of prestigious labels, such as Def Jam, Interscope, and Polar Music among others. As a member of their creative team, I had the privilege of overseeing the creative direction of ABBA's 40th Anniversary celebration, as well as serving as Art Director for prominent artists like Tove Lo, Seinabo Sey, Markus Krunegård, and Avicii.


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TBWA London
2012 - 13
Art Director

TBWA is a global advertising agency that belongs to the Omnicom Group, the largest holding company for advertising agencies in the world. In my role as Art Director, I had the opportunity to work on brands such as Nissan, Game, Adidas, and Beko.

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King Advertising
2008 - 10
Art Directors Assistant 

King is an independent advertising agency located in Stockholm that has a notable claim to fame: they are responsible for the world's longest running advertising soap opera. During my time there, I had the opportunity to learn the ins and outs of the advertising industry by working alongside a team of talented creatives. My responsibilities included sketching to graphic design.


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O.D 
2002 - 09
Freelance Designer


I began my career as a freelance Graphic Designer, creating branding, posters, and flyers for Stockholm's music and cultural scene. Over time, I expanded my skill set to include simpler branding, web and package design.






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Education

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Berghs School of Communication

2010 - 12
Graphic Design Student

Berghs School of Communication is a globally renowned school. It is recognized for its quality of education and numerous accolades, including multiple wins of the  'School of the year' title in Cannes Lions. The Graphic Design program is a comprehensive two-year course that delves into all aspects of design and visual communication.

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Basis Artschool
2009 - 10
Fundamental Arts Student

Over the course of one year, I learned the fundamentals of various art forms, including oil painting, acrylic painting, watercolor painting, sketching, graphic design, color theory, and more.

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Beckmans College of Design
2007 - 08
Visual Communication Student

Beckmans College of Design is a Swedish design school based in Stockholm. Studying visual communication, I was able to gain foundational understanding of the  skills necessary to become a professional designer.