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U/Su


Role: Designer
Agency: OWD
For: U/Su

Typography / Mono Space Typeface / Branding

Urban/Suburban is a Stockholm based photography project
- A city from a different angle. 

All images by Christian Carvajal Johansson.































































































We wanted a minimalistic, straight forward and functionalistic look,  inspired by Stockholms prevalent architectural functionalism.

































































It had to work well small to brand pictures without taking too much attention yet still be impactful on a larger scale.





















































































































































































The U/Su custom typeface was made to unite the project and keep the visual clutter to a minimum.